OUR SERVICES

Do you have a goal you’re trying to achieve but don’t know where to begin? Let me guide you. Take a look at the list of my services below, and contact me if you have any questions or special requests.

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BUILD YOUR BRAND

  • Develop NPD and promotional launch execution plans

  • Facilitate NPD launches and rebranding

  • Product lifecycle management including pack changes, pack refresh, order multiple changes, visual identity changes

  • Manage space allocation for planogrammed brands

  • Build visual displays including tailored in store display solutions and off locations

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INSPIRE THROUGH YOUR BRAND

  • Perform store team brand training

  • Build brand awareness and product knowledge

  • Perform tastings for consumers and store teams

  • Facilitate field trips for store teams

  • Tailor visual brand activations

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CHECK YOUR BRAND

  • In store ticketing compliance checks

  • Shelf display compliance 

  • Mystery shopping

  • Stock management

  • Stock rotation checks

  • Promotional execution and compliance

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SELL YOUR BRAND

  • Present pre sale opportunities to independents

  • Facilitate initial brand sales and first orders

  • Planogram implementation and in store relays

  • Range review preparation 

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REVIEW YOUR BRAND

  • Initial compliance checks inform later field merchandise initiatives that focus on key issues

  • Reporting is customized and insight driven

  • We develop and administerbespoke surveys to measure a brand's current in store situation and therefore opportunities including resonance, in store marketing effectiveness to different sales tactics 

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BUILD A CATEGORY

Our expertise includes developing liquor category research, retail category development plans and retailer led in store initiatives and compliance execution